OPTIMALISASI PELATIHAN TEKNIS J-EXPORT AND TRADE ASSISTANCE TAHUN DUA RIBU DUA PULUH EMPAT DALAM MENINGKATKAN KAPABILITAS EKSPOR USAHA MIKRO, KECIL, DAN MENENGAH JAWA TIMUR
Keywords:
J-Export and Trade Assistance, Usaha Mikro, Kecil, dan Menengah, Kesiapan ekspor, Pelatihan dan penguatan kapasitas, Jawa TimurAbstract
Penelitian ini mengevaluasi efektivitas program J-Export and Trade Assistance dalam meningkatkan kapabilitas ekspor Usaha Mikro, Kecil, dan Menengah di Jawa Timur, Indonesia. Penelitian ini menggunakan metode kualitatif, termasuk wawancara semi-terstruktur, untuk menganalisis pendekatan pelatihan program serta dampaknya terhadap kesiapan ekspor peserta. Hasil penelitian menunjukkan bahwa program J-Export and Trade Assistance mampu meningkatkan pemahaman pelaku Usaha Mikro, Kecil, dan Menengah terhadap mekanisme ekspor. Namun demikian, tantangan seperti durasi pelatihan yang relatif singkat membatasi daya serap pengetahuan peserta. Kurikulum pelatihan mencakup strategi ekspor yang esensial serta akses pembiayaan melalui kemitraan dengan Bank Jatim. Penelitian ini menekankan pentingnya pelatihan yang komprehensif bagi Usaha Mikro, Kecil, dan Menengah agar mampu bersaing di pasar global, serta memberikan kontribusi berupa wawasan berharga bagi pengembangan inisiatif serupa di masa mendatang.
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